Business to Business: BT Wholesale Engage Campaign

Agency: McMenemy Hill Live Communications

Charity and Voluntary Sector: Junk Monkeys

Client: British Heart Foundation Agency: Avenue A | Razorfish and John Brown Group

Consumer Products and Services: Carling.com

Client: Coors Brewers Agency: Fast Web Media

Music: Paul McCartney

Client: MPL Communications Agency: Outside Line

Entertainment: Blog a Penguin Classic

Client: Penguin Books Agency: Line Industries

Travel: Chiltern Railways Website

Agency: Imaginet

Retail: The Giant Jar

Client: Argos Agency: Meteorite

Recruitment: Step into the NHS

Client: NHS Employers Agency: Worth

Online Banking and Personal Finance: Online Adaptive Media Campaign

Client: Nationwide Building Society Agency: Real Time Content

Sport: London Freewheel

Client: Transport for London / Greater London Authority Agency: CMW

Games: LEGO Mars Mission - CrystAlien Conflict

Client: LEGO System A/S Agency: 4T2 Multimedia

Media: Sky News

Agency: Sky Digital Media

Best Use of Wireless: Get your edge back

Client: Lucozade Agency: Marvellous Ideas

Best Use of Interactive TV: How Green Are You?

Agency: BBC Multi Platform Productions

Best Use of Web: The Act on CO2 Carbon Calculator

Client: Department for Environment, Food and Rural Affairs Agency: Euro RSCG 4D

Best Use of Multiple Channels: Dubplate Drama

Client: ChildLine Agency: Livity

Best New Business: viagogo

Special Award for Innovation: Mobile Festival Guide 2007

Client: Live Nation and Nokia Agency: Icom

The Greatest Individual Contribution to New Media: Matt Brittin

Title: UK Country Director Company: Google

Grand Prix: Junk Monkeys

Client: British Heart Foundation Agency: Avenue A | Razorfish and John Brown Group